Internet is one of the greatest thing people invented. It is a large web where anyone can find out anything. It is growing every day and it is getting thousands or even milions of new users every day. But, why Internet is so popular is that anyone could also share information there and contribute to the World Wide Web. Many people use that option and because of that, Internet is growing all the time and also becoming more and more attractive to other people who don't use it. There will come a day when Internet will be used by every single person on this planet.

Many companies want to use Internet to get their business closer to their customers because, I would say, Internet is a whole world in your room or even in your pocket. Internet has unlimited possibilities because, if you give away flyers to the people passing by, if you share it somewhere where it is crowded, you could reach thousands of people and you would have to pay for all those flyers, but, if you post something online, there are unlimited possibilites, and you won't pay for flyers.  Because of that, it is important for companies to know about new trends in Internet Marketing. 

Rise of content marketing

Companies will use social networks, company's blogs, case studies, e-newsleter, videos and articles in order to position themselves in their industry, in order to create contacts, to send a message to the world. Find some great marketing ideas!

Diversity in Social Media Marketing

There are new "Facebooks" every day, every person dreams of creating a social network which is going to rise "from zero to hero" in few years. But, only few of them have reached the top. Instagram and other networks like it. Companies will need to choose should they advertise on every one of them or they should concentrate on some particular network. 

Image-centered marketing

People just like pictures. One picture tells 1000 words, but another important thing is that picture tells 1000 words in less then a few seconds, while you need few minutes in order to read that much. As there is a tendency of speeding everything up, people will always look for pictures instead of text. Social media like Pinterest, Buzzfeed and Instagram will grow during the next year. 

Less is more

Nowadays, people are in a hurry, every day they have less time for their activities and they like short, simple messages, because they don't have time to thing about the long-ones. Everything is moving to simpler, faster versions. 

Mobile-friendly content

What is important about people today is, as I already said, they don't have time. And, now, when they got used to Internet, they know that they can get everything in a second. But, what they also need is to get in a second whenever, wherever they are, and because of that, companies must also cover this area. 

Ad retargeting grows

When you view something online, you leave a mark there, and then, everything you browse with that computer will have an additional advertisement that promotes something from the area you browsed. Companies are aware of that and they know that even if someone sees some brand every day, even if it is in the corner of their laptop, people get familiar with the brand. 

Interconnection between SEO and social signals will grow

Today, even small firms hire SEO experts to make them be the first on Google. But, not every company can be the first one, only one is the first. Because of that, what is required for some website to be listed as the first when someone types in some keywords, is to have positive social signals, large number of shares, likes and other things that search engines evaluate.